We craft digital solutions.

And occasionally write about our experiences with existing and emerging technologies. Our writing reflects on what we've learned from working with startups and enterprises over the years, how we envision the future of digital innovation, and what has shaped our journey so far.

Millennials lived the AI collapse already... In a video game

Millennials lived the AI collapse already... In a video game

Before AI changed our world, millennials lived through its collapse inside a video game. World of Warcraft taught us what happens when automation floods a system, effort stops mattering, and trust breaks down. Now, it's happening again for real, and everywhere.